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 Influencing Customers through Customers. Simulation of Herd Behavior in Supermarkets
Наименование:

Influencing Customers through Customers. Simulation of Herd Behavior in Supermarkets

автор Zeeshan-ul-hassan U. издательство Книга по Требованию Маркетинг в рекламе. Коммуникативная и интегративная сущность кампаний
Cтраниц 68        мягкая обложка       
Аннотация:In today's supermarket multi-billion dollar industry, impulse shopping accounts for 2 out of 3 purchases. This thesis discusses the status-quo of supermarket optimization and leaps into how a supermarket simulation can use real-time information about customer purchases. One such approach is the study of levels of self-organization in people while they are doing their shopping. And apply models inspired by RFID and customers feedback to empower customers with products’ sales level leading to an increase in impulse purchases. Despite the current situation, most retail stores attempt to benefit from the fact that people are impulsive in nature as a way to maximize their profits. In order to improve on current levels of sales, retail stores and supermarkets need to look at out-of-the-box to solutions that may, at first, not appear useful.
Автор: Zeeshan-ul-hassan U.
Издательство: Книга по Требованию
Год:2009
Цена:
1980 руб
Нет в наличии
Поиск: Influencing Customers through Customers. Simulation of Herd Behavior in Supermarkets



Приемы комического в языке произведений П.Г....

Whe he e cou ered Ber ha ex day i Pu ey High S ree a d, aki g her off o a co fec io er’s for a ice-cream, offered her wi h i his ha d a d hear , she accep ed hem simul a eously.; a d I spil ea o mr. Upjoh ’s whi e rousers. I deed, i would scarcely be dis or i g he fac s o say ha he was ow o so much weari g rousers as weari g ea. Как нам кажется, Вудхауз наиболее полно реализует иронию или достигает комического эффекта в пределах синтаксических схем, актуализирующих отношения характеризации, т.е. в тех, которые в комплексе охватывают ситуацию и отношения к ней, а именно к таковым относятся рассмотренные нами модели. 3. Средства реализации юмора и иронии на уровне текста. 3.1. Парадокс Парадокс – это изречение или суждение, резко расходящееся с общепринятым традиционным мнением или (иногда только внешне) здравым смыслом. Использование этого лингвистического феномена весьма популярно среди английских авторов. Примеры многочисленны: Оскар Уайльд, Бернард Шоу, Льюис Кэрролл, Гилберт Честертон. Парадокс нередко облекается в остроумную форму и обретает свойства комического. В художественной ткани произведения, когда парадокс включается в речь персонажа, он служит средством его характеристики. (Например, лорд Генри в «Портрете Дориана Грея».) Речь персонажей Вудхауза также испещрена парадоксами.
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