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 A Customer Value Based Approach A Research on Opportunity Identification.
Наименование:

A Customer Value Based Approach A Research on Opportunity Identification.

автор Sheng-Li C. издательство Книга по Требованию Искусство управления в организации
Cтраниц 152        мягкая обложка       
Аннотация:Furthermore, this research identified customer value based OI consists of four interactive stages of reconceptualization, exploration, creation, and evaluation. Additionally, the success of the customer value based OI process is influenced by entrepreneurial cognitive schemas, creativity, and innovation strategic logic. According to research findings, this research suggested what target customers value to be a customer value space (CVS) of a business and validated the CVSM to be a direct, precise, and systematic source of OI. Specifically, dimensions and driving factors of the CVSM are constructed. Building on extensive literature reviews, a case study method with explorative in-depth field interviews with three innovation teams, and participation in two innovation projects, this paper fills identified research gaps by proposing a customer value based opportunity identification (OI) framework, which is composed of the occurrence of the customer value space mismatch (CVSM), a customer value based OI process, and individual attributes of the innovation aspirants.
Автор: Sheng-Li C.
Издательство: Книга по Требованию
Год:2009
Цена:
2384 руб
Нет в наличии
Поиск: A Customer Value Based Approach A Research on Opportunity Identification.
НОВЫЙ ГОД СИМВОЛ 2013 ГОДАУКРАШЕНИЯ
КАРНАВАЛ НА НОВЫЙ ГОД РАСПРОДАЖА
Ортомолекулярная медицина Orthomol Устрание причин заболеваний. Ортомоль это новый метод для лечения и профилактики болезней. Orthomol - ортомолекулярная медицина.
Ценность фирмы и поощрение менеджеров

По тем же соображениям неудачным представляется использование в русском языке такого перевода понятия value-based ma ageme как «управление стоимостью компании». На практике необходимость знать величину ценности фирмы возникает в частности: 1) при анализе реакции рынка на информацию о фирме (изменение котировок акций); 2) при подготовке сделок по купле-продаже предприятий; 3) при определении размера поощрения менеджеров. Ценностное мышление. В основе менеджмента, ориентированного на ценность, лежит ценностное мышление. Такое мышление предполагает, что все аспекты управления фирмой должны быть подчинены единой цели, и для оценки их эффективности следует использовать схожие механизмы. При этом главная цель менеджмента — это максимизация богатства владельцев фирмы, то есть максимизация ценности капитала, принадлежащего этим владельцам (максимизация ценности собственного капитала). Это эквивалентно возрастанию ценности фирмы. Эффективное ценностно-ориентированное управление требует знания менеджерами факторов ценности, то есть тех переменных, которые влияют на ценность фирмы.
Настольная игра "Мягкий знак".
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