есть на складе

Наименование: TO WHAT EXTENT CRM IMPACTS ON THE SALES ORGANISATION IN B2B MARKETS. A CONVERGENT INTERVIEWING TECHNIQUE автор Cedric B. издательство Книга по Требованию Экономическая теория Cтраниц 88        мягкая обложка        Аннотация: This has been paralleled with irrevocable metamorphosis in the selling function. In Martinique, like everywhere else, firms are increasingly adopting Customer Relationship Management strategies and technologies, realising their benefits throughout the organisation. Nevertheless, it appeared that both academic and literature have had limited consideration about the strategic issues concerning the impact of CRM strategies and technology on selling. The main purpose of this research was to provide empirical data for understanding the impact of CRM on the sales organisation, particularly on a strategic level. It concludes with a series of managerial implications and recommendations for future research. This research provided evidence that CRM impacts on internal communications, relationship performance, sales structure, salesperson’s attitude, role of sales management, and business performance. To a lesser extent, it aimed at highlighting its differences in practice between Martinique and the major economies where most of the past studies were conducted. The convergent interviewing technique appeared to be the most appropriate technique to build theory in such an under-explored area. Автор: Cedric B. Издательство: Книга по Требованию Год: 2009 Цена: 1996 руб Нет в наличии Поиск: TO WHAT EXTENT CRM IMPACTS ON THE SALES ORGANISATION IN B2B MARKETS. A CONVERGENT INTERVIEWING TECHNIQUE

CRM. От концепции к технологии Пи этом основными функциональными блоками большинства CRM систем являются: Блок SFA (Sales Force Au oma io ) - Автоматизация деятельности торговых представителей. Блок MA - (Marke i g Au oma io ) - Автоматизация маркетинга. Блок CSS - (Cus omer Service & Suppor ) - Автоматизация службы поддержки и обслуживания клиентов. Ядром любой CRM-системы является база данных, которая интегрирует все контакты, позволяет собрать в ней информацию и провести интеграцию со всеми другими корпоративными информационными системами, включая ERP. Переводя информацию в единую базу данных в рамках CRM- системы, мы повышаем шансы "зацепить" клиента. Кроме того, минимизируется дублирование информации, дублирование усилий, а это уже сокращение затрат. При этом все процессы взаимодействия с клиентами должны управляться через согласованный набор процедур, построенный на основе единой технологии, позволяющей создать общее впечатление о компании и ее продукте. Очень часто потребитель имеет разрозненное, фрагментарное мнение о компании, полученное через взаимодействие по разным каналам, таким, как телефон, факс, электронную почту, Интернет и т.д. Несогласованность каналов приводит к отсутствию целостной картины о компании.
Настольная композиция "Сад Дзен", 16x16x2 см. Настольная композиция "Сад Дзен" станет необычным подарком для ценителей "заморской" Японской культуры. Время 510 руб Раздел: Антистрессы Ящик, 50 литров, 530x370x300 мм. Ящик для хранения сэкономит место и поможет поддерживать идеальный порядок. Ящик без колес. Материал: пластик. Цвет: прозрачный. Объем: 50 640 руб Раздел: Более 10 литров Кружка "Пистолет", черная, с позолоченной ручкой. Кружка для решительных мужчин и смелых женщин. Оригинальный дизайн позолоченной ручки, имитирующей рукоять пистолета, делает эту вещицу 629 руб Раздел: Кружки
Raw Hides and Skins Marketing in Developing Countries. Impact of Raw Hides and Skins Price on the Sales Volume of Sheba Leather Industry Private Limited The World' s Leather Industry has been around a long while. Developing countries now produce over 60 percent of the world' s leather, This industry on average produces about 18 billion square feet of leather a year, and the total value of Haftu G. Книга по Требованию   2007 руб	What Is Back Of The War Albert J.B. Книга по Требованию   4 руб
How One Impacts the Other. How Religion has Influenced Married Men and Women' s Sex Life and Overall Marital Satisfaction Religion and Marital It was hypothesized that religiosity would show no statistically significant relationship with marital satisfaction and sexual imtimacy. Книга по Требованию   2007 руб	The Carte Organisation It was the brainchild of Andre Girard, an artist who claimed to have at his command a secret army of hundreds of thousands of would-be resistants waiting to rise against the Germans once they were properly armed and led. Girard' s ' Lambert M. S. Книга по Требованию   1394 руб
When to send for the doctor, and what to do before the doctor comes Lippert F.E. Книга по Требованию   1144 руб	Do What You Are: Discover the Perfect Career for You Through the Secrets of Personality Type It lists dozens of occupations that are popular with people of your type. Tieger P.D. Hachette Book Group   235 руб
Ukraine Crisis. What it Means for the West The consequences of the popular rebellion and Russian President Putin' s attempt to strangle it remain uncertain. In this book, Andrew Wilson combines a spellbinding, on-the-scene account of the Kiev Uprising with a deeply informed analysis of Wilson A. Yale University Press   1795 руб	What is Poo? Lift-the-Flap - Very First Questions & Answers. Board book Usborne   763 руб
Role of State in the Development of Capital Markets in CEE. Case of Poland Poland, Hungary, Czech Republic and Slovenia, as they have the most relatively developed capital markets in the region. Artan G. Книга по Требованию   2415 руб	A Short View of Global Bubbles and Synchnonized Meltdowns The Fearful Rise of Markets: Capitalism expects and needs people to be greedy but that greed has to be counterbalanced by fear; get it right and you will be rich, get it wrong and you will lose it all. Authers J. Pearson Education (Longman)   2849 руб
The Trader'S Guide to the Law Affecting the Sale of Goods Duckworth L. Книга по Требованию   593 руб	The Sale of an Appetite Lafargue P. Книга по Требованию   593 руб
The Yves Saint Laurent - Pierre Berge Collection: The Sale of the Century This is an authoritative book published in collaboration with Christie' s, featuring photographs of the BergeSaint Laurent collection in situ, complete with estimated value information and final auction prices. In February 2009, 733 pieces Francois D.R. Flammarion   3860 руб	The Japanese Mobile Communications Market. A Consumer Behavior Perspective In order to better understand the factors behind Japan' s superiority, the market will be scrutinized both from the supply side as well as from the demand side. Even though Japan is not the leading market in terms of penetration rate, it is Книга по Требованию   2783 руб
The Emergence and Scope of Complex System/Service Innovation. The Case of the Mobile Payment Services Market in In the European Union, the industry actors are expected to lead the way in establishing the new mobile commerce marketplace, where actors such as mobile operators and financial institutions, but also some new independent entrant firms have been Milla L. Книга по Требованию   3233 руб	The role of the food distributor in market research and marketing programs. Presented at the 25th annual meeting of the National Council of Farmer Clements G.L. Книга по Требованию   1429 руб
Hedge Funds in a Traditional Portfolio. A Quantitative Case Study Made on the Swedish Hedge Fund Market This paper, which is based on a positivistic epistemology, is built upon a quantitative case study where SIX Harcourt HFXS Index is optimized in purpose of achieving an outperformance in terms of the risk-adjusted Daniel S. Книга по Требованию   1893 руб	Snow White & the 7 Dwarfs. Pupil's Book. Учебник (+ Audio CD) The B.G. Express Publishing Storytime  303 руб
Two Years In The Forbidden City The P.D.L. Книга по Требованию   4 руб	By-laws, roster, and muster roll of John F. Reynolds post, no. 6, Department of the Potomac, Grand army of the republic, July 1, 1891 the r.D. Книга по Требованию   1427 руб
A handbook of ornament with 300 plates containing about 3,000 illustrations of the elements, and the application of decoration to Meyer F.S. Книга по Требованию   1290 руб	The Sacred Stone But treachery, discord and violent death follow for all who seek to possess it. 1067. In the desolate wastes of Greenland, a band of hunters stumble across a strangely-shaped stone which has fallen from the The M.M. Simon & Schuster   315 руб
Budgetary Control in Modern Organisation. The role and impact of management style, corporate culture and management The theoretical and empirical evidence presented in the book suggests that: (a) budgeting, contrary to its articulated roles in the literature, may be unsuitable as a strategy for influencing goal commitment and performance, (b) there are specific Israel D. Книга по Требованию   3214 руб	Whose Grief is it Anyway?. A study of the impact of working in a children's hospice organisation What, therefore, is the impact on staff who work in this environment? Ros S. Книга по Требованию   2007 руб
Oasis'WhatS The Story.Morning Glory?' [SACD] { } ~54.00.00 88291 Бомба-М   968 руб	Cambridge Storybooks 1 What's in the Box? Children love acting out the stories with each other as their confidence in English grows. Gillham Cambridge University Press   209 руб
What a World 2: Amazing Stories from Around the Globe Broukal M. Pearson What a World  1493 руб -30% 1045 руб	WH-questions. What is the time now Наглядное пособие к УМК "Новый курс английского языка" 6 класс. Unit 3. The Present Simple Односторонняя таблица содержит лексико-грамматический материал, тематически связанный с учебником для 6 класса "Новый курс английского языка. . . " авторов О. В. Афанасьевой, И. В. Михеевой. Лексико-грамматическая таблица по английскому Рубина Е.В. Дрофа Наглядные пособия. Английский язык  63 руб
The Art of Conversation: Or, What to Say. And When Catherine Blyth reveals the endless possibilities of conversation and shows that when it works it can come close to heaven. Catherine B. Hodder&Stoughton   410 руб	What Shall We Read To The Children? Clara W.H. Книга по Требованию   4 руб
What the Dog Saw: And Other Adventures Why are problems like homelessness easier to solve than to manage? Malcolm G. Hachette Livre   634 руб	Understanding ICT decision-making in individual firms and temporary project organisations Innovation and Attitude in the Construction ICT innovations relating to the construction industry have been rapid, offering the potential for efficiency gains and improved business effectiveness. Graham B. Книга по Требованию   3190 руб
The Gang method for Lamport clock simulation of probabilistic computer networks The Impact of Bayesian Technology on In the opinion of end-users, Gang learns self-learning archetypes. John d. Книга по Требованию   2384 руб	The Impact of the European Union Cohesion Policy on Romania. The Evolution of Economic Disparities The objective of this book is to study the impact of the European Union Cohesion Policy on the development of Romania from an economic point of view. Florentina I. Книга по Требованию   2746 руб
Should Sales and Marketing Collaborate?. An Investigation into the Antecedents and Consequences of Collaboration between Sales and The results suggest that collaborative sales and marketing functions have benefits for the organisation in terms of improved business performance. Kenneth L.M. Книга по Требованию   3190 руб	An analysis of the impact of the criminal justice system upon the self Declared Guilty, A Never Ending Story. The stories of so many people make this a rich text for any student or person interested gaining an thoughtful insight into the criminal justice system. Declared Guilty: A Never Ending Story is an analysis of the impact of the criminal justice Brian S. Книга по Требованию   2746 руб
Exploring the Impact of Oppression on Organizational Conflict Reverberations. This study examines the impact of oppression on conflict-relevant factors in a community-based organizational setting. Книга по Требованию   2384 руб	Immigration and the Pay-As-You-Go-Pension-System. The Impact of Immigration on Different Groups of Society The main questions of this book referre to the financial stability of a such a pension system, the joint redistributive character of immigration and pension and the voting outcome on immigration policy. Книга по Требованию   1980 руб
Parallels in Beckett and Pinter. 'What Where' and 'One for the Road' In this book, the reader is taken on an artistic journey, gradually discovering how these plays function, and the similarities and differences between their rehearsal processes. Catherine M. Книга по Требованию   1980 руб	The Impact of Signed Symmetries on Cyberinformatics. The definitive scientific review This work is the most comprehensive scientific review of Cyberinformatics published to date. Juan P. Книга по Требованию   2384 руб

на главную