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 Market Entry and Expansion through International Joint Ventures. A Multi-causal Analysis of International Joint Venture Performance
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Market Entry and Expansion through International Joint Ventures. A Multi-causal Analysis of International Joint Venture Performance

издательство Книга по Требованию Экономическая теория
Cтраниц 228        мягкая обложка       
Аннотация:It begins with a critical evaluation of the IJV literature. Many researchers have concluded that the high rate of IJV failure is due to internal tensions that are inherent to IJVs, but viable solutions for practitioners are rare. This work analyzes market entry and expansion through IJVs by using a multi-causal analysis of IJV performance. Many studies look at a range of different factors behind IJV success or failure, and a few longitudinal studies have shed light on some of the complex management processes within IJVs. In the absence of a model that adequately explains the longitudinal aspects and determinants of IJV performance, we see firms electing to stay in underperforming IJVs, even though more profitable modes of entry into foreign markets exist. Yet, research shows that IJVs are difficult to manage and often fail, especially when the IJV is located in a developing country. Finally, it draws several important conclusions that have valuable implications for practitioners and for future research. It then develops a process-oriented model that may explain why firms persist with failing IJVs. International joint ventures (IJVs) are important modes for entering foreign markets.
Издательство: Книга по Требованию
Год:2008
Цена:
3233 руб
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Поиск: Market Entry and Expansion through International Joint Ventures. A Multi-causal Analysis of International Joint Venture Performance
НОВЫЙ ГОД СИМВОЛ 2013 ГОДАУКРАШЕНИЯ
КАРНАВАЛ НА НОВЫЙ ГОД РАСПРОДАЖА
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