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 Using Biometrics in Customer Relationship Management. Applications and Implications for Customers and Companies
Наименование:

Using Biometrics in Customer Relationship Management. Applications and Implications for Customers and Companies

автор Alexandra B. издательство Книга по Требованию Локальные и корпоративные сети
Cтраниц 176        мягкая обложка       
Аннотация:This book examines the role that biometrics currently plays in Customer Relationship Management as well as possible future uses and ramifications (for example, data privacy issues), from both the customer’s and the company’s perspective. Increasingly, companies are turning to biometrics to help them meet the challenge of retaining profitable, long-term customers. Iris recognition programs at selected airport automated border controls, a Point of Sale fingerprint payment system and a season ticket face recognition application are examined in detail. In addition to a review of biometric methods, standards and tools, it includes a checklist for consumers considering enrolling their biometric information in a CRM program and also recommendations for companies who may wish to implement biometrics. By using physiological or behavioural characteristics such as face geometry, voice, fingerprints and irises, customers can verify their identities for purposes ranging from payments to bonus point systems.
Автор: Alexandra B.
Издательство: Книга по Требованию
Год:2009
Цена:
2783 руб
Нет в наличии
Поиск: Using Biometrics in Customer Relationship Management. Applications and Implications for Customers and Companies
НОВЫЙ ГОД СИМВОЛ 2013 ГОДАУКРАШЕНИЯ
КАРНАВАЛ НА НОВЫЙ ГОД РАСПРОДАЖА
Ортомолекулярная медицина Orthomol Устрание причин заболеваний. Ортомоль это новый метод для лечения и профилактики болезней. Orthomol - ортомолекулярная медицина.
Правовой статус работника и работодателя

Как правило, на каждом предприятии помимо основного жалованья (base salary) (Ro hschild D., Merriefield L., Craver Ch. Collec ive Bargai i g a d Labor Arbi ra io . Р. 732) в коллективный договор включают и систему стимулирующих выплат (i ce ive sys em) (Ibid. P. 675). Размер установленного жалованья, обычно является величиной твердой, он не зависит от колебаний конъюнктуры и итогов деятельности компании. Система материального вознаграждения, по мнению американских специалистов, должна удовлетворять следующим требованиям: . поощрять работников к более усердной работе; . платить "более либерально", когда дела компании идут хорошо, и "менее либерально", когда результаты недостаточно высокие; . не платить за усилия, а платить за результаты, и главным образом за те, которые выражаются в прибыли. Для управленцев в качестве стимулирующего фактора предусмотрена выплата наградных (bo uses) в различных формах: деньгами, в виде акций, права на доход от прибыли. Компании стараются не разглашать порядок определения размера бонусов, так как здесь затрагивается вопрос о механизме перераспределения прибыли.
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