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 Design Semiosis. Synthesis of Products in the Design Activity
Наименование:

Design Semiosis. Synthesis of Products in the Design Activity

автор Mark L. издательство Книга по Требованию Прочие виды транспорта
Cтраниц 156        мягкая обложка       
Аннотация:Several examples using these levels are presented. Traditional research in product design typically suggests analytical acts in synthesis, based on empirical research. Products are designed by someone to be perceived by someone. Design Semiosis presents an application of abduction to propose that the designers' perception of a products' properties is the natural driver behind synthesis. The foundations of this concept are the semiotics of Charles S. Peirce and the sign theories of Charles W. Morris. To these are added ideas about the nature of product properties. The concept of Design Semiosis is that there are 10 levels of semiotic signed properties that a human designer works with through their perception of the artifact being designed. Design Semiosis was originally presented as a Doctoral Thesis for the Dept. of Machine Design at the Royal Institute of Technology, Stockhom, Sweden. It contains a concept that speaks about the synthesis of physical products by a human designer. Currently, work continues with Design Semiosis applied to product and design specifications.
Автор: Mark L.
Издательство: Книга по Требованию
Год:2009
Цена:
2415 руб
Нет в наличии
Поиск: Design Semiosis. Synthesis of Products in the Design Activity



Болезнь как семиотическая система

Бартом на знаковых моделях (1989). При такой интерпретации причинно-следственные взаимоотношения, лежащие в основе аксиоматики объективистского подхода, должны быть дополнены семиологическими. В семиотической системе главным принципом является semiosis — отношение между означаемым и означающим, превращающее последнее в знак. Это превращение совершенно преобразует означающее, однако око осуществляется в семиотической сфере, с физико-химической точки зрения с означающим не происходит ничего. Реально (субстанционально) существует лишь один элемент — означающее, однако, участвуя в акте означивания и становясь знаком, оно приобретает новые содержательные функции. Например, камень становится означающим смертный приговор при тайном голосовании. Трудность понимания семиотического соотношения заключается в том, что, став знаком, камень субстанционально остался тем же самым камнем, начет не приобретя и не потеряв в своем чувственном проявлении (ни в твердости, ни в тяжести, ни в форме), но нельзя смешивать камень как означающее и камень как знак:«означающее само по себе лишено содержания, знак же содержателен, он несет смысл» (Барт. 1989. С. 77). Хотя обычно говорят, что означающее выражает означаемое, в действительности в каждой семиотической системе имеются не два, а три элемента: означающее, означаемое и, собственно, знак, представляющий собой результат связи первых двух элементов.
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