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 Perceived Service Quality in Indonesia University Settings. The effect of service Cues on Perceived Serviced Quality on Value, Satisfaction and Word of Mouth Recommendations
Наименование:

Perceived Service Quality in Indonesia University Settings. The effect of service Cues on Perceived Serviced Quality on Value, Satisfaction and Word of Mouth Recommendations

автор Asep H. издательство Книга по Требованию Книги
Cтраниц 120        мягкая обложка       
Аннотация:Higher education institutions, which want to have competitive edge in the future, may need to begin searching. In today's competitive environment, where all student have many options opened to them, factors that enable educational institutions to attract and retain students should be seriously studied. This book, therefore provides information for higher education marketers in understanding certain cues which can lead to higher students perception of quality and value to achieve competitive advantage to attract, retain and foster stronger relationship with students.
Автор: Asep H.
Издательство: Книга по Требованию
Год:2010
Цена:
1893 руб
Нет в наличии
Поиск: Perceived Service Quality in Indonesia University Settings. The effect of service Cues on Perceived Serviced Quality on Value, Satisfaction and Word of Mouth Recommendations


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