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 What does it mean to be a Woman in a Post-modern World?. A Cross-Cultural Analysis of Identity Representations in Israeli and German Women's Magazines' Advertising
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What does it mean to be a Woman in a Post-modern World?. A Cross-Cultural Analysis of Identity Representations in Israeli and German Women's Magazines' Advertising

автор Angelique K.H. издательство Книга по Требованию Книги
Cтраниц 116        мягкая обложка       
Аннотация:The present research is the first to compare Israel and Germany in the context of women' s identities' representations. With the help of quantitative, semiotic, and narrative research methods, the advertisements in popular women' s magazines are critically analyzed regarding their cultural values, their meanings, and their constructions of femininity. In the quantitative part, around 500 advertisements are analyzed for each country. The emerging similarities and differences are the basis for a critical exploration of feminine identity representations in both societies. The emerging results reveal that despite the increasing globalization of advertisements, local representations of women' s identities account for significant differences. It takes a significant part in the construction of identities and therefore, a critical examination of its communicated messages is mandatory. The findings can serve as a basis for further research regarding women' s identities' representations in advertising as well as for implementations in policy-making and marketing decisions. Advertising has become a main force of socialization.
Автор: Angelique K.H.
Издательство: Книга по Требованию
Год:2010
Цена:
1893 руб
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Поиск: What does it mean to be a Woman in a Post-modern World?. A Cross-Cultural Analysis of Identity Representations in Israeli and German Women's Magazines' Advertising
НОВЫЙ ГОД СИМВОЛ 2013 ГОДАУКРАШЕНИЯ
КАРНАВАЛ НА НОВЫЙ ГОД РАСПРОДАЖА
Ортомолекулярная медицина Orthomol Устрание причин заболеваний. Ортомоль это новый метод для лечения и профилактики болезней. Orthomol - ортомолекулярная медицина.
Гражданская война в США

Поэтому те, кто еще мог передвигаться, т.е. не нуждался в экстренной медицинской помощи, запоминался или сразу же заносился в список помощником доктора. Во время привала или передышки между военными действиями, сам доктор, но чаще его помощник обходил военные части с этим списком и вызывал тех, кто нуждался в помощи к врачу. Отсюда пошло выражение " ha 's pu y-lis goi g". Здесь слово pu y-lis обозначало самого помощника доктора, но впоследствии оно приобрело значение "вызов к врачу". Выражение " o be o a pu y lis " обозначает "находиться на учете в больнице". - He wa ed o k ow abou his mama cause she had bee o he pu y lis . I erview wi h Fred Hryhorchuk by Pa ricia Forres Pu i g o s yle – pu i g o airs – важный, держащийся высокомерно. Pu i g o s yle дословно означает "разыгрывать стильность". В армию нередко приходили не только фермеры, но и богатые молодые люди, желающие приключений. В большинстве своем это были городские щеголи, всегда следившие за модой. О таких людях говорили: "He is pu i g o airs" ("Он модничает"). Но помимо того, что они старались соответствовать требованиям времени, они еще и вели себя заносчиво и высокомерно, поэтому впоследствии это выражение стало восприниматься в основном в этом значении. - Hard crackers are ge i g o be a grea delicacy i his God forsake la d of Virgi ia, especially for he ragged Seco d, as he figh i g Fif h calls us; bu we will show hem how wha does pu i g o s yle mea whe we ge our ew clo hes. "Sep ember, 1861" Sal horse – sal ed beef – солонина.
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