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 Multi-ethnic Comparison of Service Quality and Satisfaction Cross-cultural Customer Service in Recreation Management.
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Multi-ethnic Comparison of Service Quality and Satisfaction Cross-cultural Customer Service in Recreation Management.

автор Chieh-Lu L. издательство Книга по Требованию Книги
Cтраниц 144        мягкая обложка       
Аннотация:Results suggested that managers need to understand and appreciate the ethnic differences in ways of experiencing and enjoying the outdoors, as well as the impact of these differences on service quality, visitor satisfaction and behavioral intentions. The author intended to describe recreation use patterns, trip profiles, and socio-demographic characteristics of an ethnically diverse sample of National Forest recreation visitors as well as to examine the relationships among different cultural backgrounds, perceived service quality, satisfaction, and related variables. This book used cultural values to explain the similarities and differences of customer services among different ethnic groups.
Автор: Chieh-Lu L.
Издательство: Книга по Требованию
Год:2010
Цена:
2279 руб
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Поиск: Multi-ethnic Comparison of Service Quality and Satisfaction Cross-cultural Customer Service in Recreation Management.
НОВЫЙ ГОД СИМВОЛ 2013 ГОДАУКРАШЕНИЯ
КАРНАВАЛ НА НОВЫЙ ГОД РАСПРОДАЖА
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