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 Market Entry Strategies into the Russian Knitting Market. shown by the example of a middle-sized woman knitter
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Market Entry Strategies into the Russian Knitting Market. shown by the example of a middle-sized woman knitter

автор Soumaia D. издательство Книга по Требованию Книги
Cтраниц 128        мягкая обложка       
Аннотация:According to this analysis, a suitable entry strategy for a middle-sized woman knitter is made. Primarily, a middle-sized woman knitter is analysed according to its philosophy, history, business export activities, organisation and management, strength and weaknesses. The Russian market analysis forms a basis for the strategic decisions referred to the active export commitment. International trade is not only used by global players. The objective of this thesis is the design of a suitable market entry strategy for the Russian knitting market. Nevertheless the theoretical framework is discussed either and the variety of entry modes as well as general barriers and timing approaches. However, the Russian market is in the growth phase and significant changes are taking place as the decrease of production whereas retail trade increases.
Автор: Soumaia D.
Издательство: Книга по Требованию
Год:2010
Цена:
2279 руб
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Поиск: Market Entry Strategies into the Russian Knitting Market. shown by the example of a middle-sized woman knitter
НОВЫЙ ГОД СИМВОЛ 2013 ГОДАУКРАШЕНИЯ
КАРНАВАЛ НА НОВЫЙ ГОД РАСПРОДАЖА
Ортомолекулярная медицина Orthomol Устрание причин заболеваний. Ортомоль это новый метод для лечения и профилактики болезней. Orthomol - ортомолекулярная медицина.
Дипломная работа: Выставка как PR-технология в формировании эстетических вкусов и потребностей...

Газета для профессиональных покупателей. 3 февраля, 2003. [23] Музыкант В.Л. Теория и практика современной рекламы. М., 1998. С.250. [24] Информация отдела выставок СГТТП в России и за рубежом // Саратовская палата. 2003. [25] Доскова И.С. PUBLIC RELATIONS: теория и практика. М., 2007. С.94. [26] Горкина М.Б., Мамонтов А.А. Манн И.Б. PR на 100%: как стать хорошим менеджером по PR. М., 2005. С.50. [27] Варакута С.А Егоров Ю.Н. Связи с общественностью: учебное пособие. М., 2003. С.18. [28] Маркетинг - Режим доступа : http://marketing.rbk.ru/research/1217982,shtml [29] Синяева И.М. Паблик Рилейшнз в коммерческой деятельности: учебник. М., 2000. С.3. [30] Центр PR консалтинга Publicity Creating – Режим доступа: http//www.sostav.ru/columns/option/2003/start 11 [31] Доскова И.С. PUBLIC RELATIONS: теория и практика. М., 2007. С.89. [32] Пароходов Ю.Н. Выставки – локомотив экономики и катализатор реформ // Без посредников. Газета для профессиональных покупателей. 3 февраля, 2003. [33] Гусев Э.Б., Прокудин В.А., Салащенко А.Г. Выставочная деятельность в России и за рубежом: учебно-методическое пособие. М., 2005. С.221. [34] Иванов С.О. Вы, ставка, выигрыш.
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