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 Management in English Language Teaching Finance deals with the essential aspects of finance - financial records and statements, cashflow management, management accounting and using financial
Наименование:

Management in English Language Teaching

автор White E.B. издательство Cambridge University Press Английский язык для языковых вузов
Cтраниц 352        мягкая обложка       
Аннотация:Finance deals with the essential aspects of finance - financial records and statements, cashflow management, management accounting and using financial information - in terms which are accessible to non-specialists. Marketing begins by defining marketing and describing ' the marketing mix' . It goes on to offer detailed guidance for developing and implementing a marketing plan. Teachers who are making the transition into management need to gain expertise in specialist areas such as finance, marketing and personnel. People and organisations covers staff selection and development, managing curriculum development and innovation, and organising resources and information. This book is the first to provide a comprehensive and practical introduction to these areas written specifically for those working in the field of English language teaching. It emphasises the importance of communication. The book gives clear explanations in each area supported by examples and case studies drawn from the author' s own extensive experience. Each chapter contains a set of follow-up activities which reinforce and develop the content of the chapter by relating it to practical issues. The book also contains a bibliography for further reading. Management in English Language Teaching will be a valuable book for teachers whose career development is taking them to management positions as well as for more experienced managers. The book is divided into three sections which deal with three key areas:
Автор: White E.B.
Издательство: Cambridge University Press
Год:1991
Цена:
7150 руб
Количество
Поиск: Management in English Language Teaching
НОВЫЙ ГОД СИМВОЛ 2013 ГОДАУКРАШЕНИЯ
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